social media, marketing
Written by Joe Paradiso

Five Ways To Avoid Your Customers Spam Folder

If you’re like me, you get 100’s of emails a day and many end up in your  “Junk E-mail” or for those really worthless e-mail senders, the “Deleted Items” folder.   I noticed recently, after speaking to a client about using email campaigns for his marketing communications, that some email I receive is

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social media, marketing
Written by Joe Paradiso

How can marketing help your business?

Since the formation of our company we’ve had an opportunity to meet a lot of small business owners and discuss their businesses with them.  These are all smart, driven business owners who are experts in their respective businesses but are so razor focused on

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social media, marketing
Written by Joe Paradiso

You Can’t Take Social Media “Likes” To The Bank

Social media has certainly gained the attention of marketers and businesses.  Almost every company is active on Google+, Facebook, YouTube, Twitter, LinkedIn and many are expanding to Pinterest, Instagram and even Snapchat.

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social media, marketing
Written by Joe Paradiso

Welcome “Back 2 Reality”

“Back 2 Reality” will be the official SMB Marketing blog where we share and discuss our experiences not only as business and marketing consultants but also as customers and consumers.  We will cover a wide range of topics that we think are beneficial

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